Communicating strategy
Axiom is a leader in the communication of business strategies.
We specialise in working with you to create high-impact campaigns that get employees to understand and support your corporate strategy and then execute it in day-to-day action.
We start by working with you to define what you want people to think, feel and do differently. We then help you articulate the key messages and shape them into a convincing narrative (or 'manifesto'). As part of this, we'll often facilitate discussions with members of your leadership team.
We'll also look to involve frontline employees. We might recommend that you form a ‘sounding board' - a group of people drawn from across the organisation at all levels who are comfortable expressing their views and can help develop the campaign to meet the needs of their colleagues.
Once your goals and messages are agreed, we help you identify the right channels and tactics and then bring it all together in a detailed communication plan. This can utilise a range of traditional and up-to-the-minute communication solutions.
For some clients, we'll use a Big Picture solution, a powerful way to bring strategy to life across the organisation.
To find out more about manifestos, sounding boards and other proven ways to support communication of your business strategy, use our contact form or call us on +44 (0)1329 833411.
Internal communication strategies, plans and tactics
We can also support you by developing the internal communication strategies, plans and tactics you'll need to achieve your objectives - whether you're communicating a major change, new initiative, financial results, new policies or anything else that's important to the organisation's success.
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